Introducing the new fragrance for men, inspired by both the iconic black trench coat and by London – a city of great contrasts. Traditional yet irreverent, elegant without being pristine.
- Classic yet contemporary; sophisticated and sensual.
- The new fragrance for men captures the essence of London and its moments, fusing classic scents of British perfumery with unexpected ingredients.
- Fresh and crafted top notes of crisp zesty grapefruit with a seductive base of earthy vetiver and smokey guaiac wood.
- The bottle is inspired by the iconic black Burberry trench coat, its quality, craftsmanship, style and timeless appeal, and honours its signature design details: bold and masculine, the weighted cap references horn-look buttons, while a hand-tied knot in English-woven gabardine sits around the neck, celebrating the innovative fabric invented by Thomas Burberry more than 100 years ago.
“Mr. Burberry is a structure of a classic aromatic fougère that has inspired so many famous fragrances, but this has been totally remodeled and remastered to introduce a radically contemporary creation in its proportions and ingredients.” wwd
The composition is announced as woody – herbal. Its ingredients are inspired by tradition of British perfumery. It opens with zesty accords of grapefruit, cardamom and tarragon. The heart notes include birch leaf, nutmeg oil and cedar, followed by the base of sandalwood, vetiver and guaiac wood.
|Top Notes||Grapefruit, Tarragon, Cardamom|
|Heart Notes||Birch leaf, Nutmeg, Cedarwood|
|Base Notes||Sandalwood, Vetiver, Gaiac wood|